My name is Franca and I live between the sea and words. I deal with content creation, ghostwriting, social media, and storytelling for brands that want to communicate with authenticity and beauty.
I transform stories into strategies, words into connections, and projects into authentic experiences.
I transform stories into strategies, words into connections, and projects into authentic experiences.
My services
Copywriting for websites, blogs, and social media: €50 to €80 per standard article/post (500–800 words).
Authentic storytelling for brands and projects: €150 to €300 per short project (e.g., brand story, mini brand story, packaging descriptions).
Instagram/Facebook content creation and management: €250 to €350 per month for 3-4 weekly posts + stories.
Editorial plans and engagement strategies: €110 to €180 per month per plan.
Community management and customer communication: €140 to €300 per month (depending on the number of interactions and platforms).
Defining brand identity, mission and tone of voice: from €250-500 per project.
Developing positioning strategy: from €400-700 per complete project.
Consultancy for local or digital projects: from €50-100 per hour.
Do you have a story to tell? I'll write it for you...
Every person, every brand, and every project has a unique story to share.
I help you transform it into authentic, engaging words — crafting texts, articles, stories, or books that truly reflect your voice.
Whether you want to tell your personal journey, share your company’s path, or simply leave a written legacy, I’ll be by your side to shape your story with sensitivity, creativity, and professionalism.
Price range (indicative)
Single article or post (500–800 words): $50–100
Mini project / short storytelling (e.g. brand story, 10–20 page ebook): $150–300
Full book or long-form narrative project (complete ghostwriting): $1,500–4,000, depending on length, research, and complexity
All packages can be customized.
-I manage homes and relay emotions-
-I manage homes and relay emotions-
In a world where anyone can generate digital images with AI, I continue to believe in the value of people, craftsmanship, and genuine creativity.
My approach to hospitality goes beyond operational management: behind every booking, every message, and every image, there’s a story waiting to be told — and I’m here to bring it to life.
I collaborate with local photographers to create high-quality visual content that captures expertise, warmth, and humanity.
Every shot, every word, every detail is crafted to make guests feel welcome before they even arrive, while enhancing the value of each owner’s work and the properties I manage.
I am a multitasker...
Some say that those who can do everything can do nothing. I, on the other hand, believe that curiosity is the best creative engine we have. I love writing, creating strategies, managing homes, telling stories, and occasionally thinking about giving it all up to grow organic tomatoes in a community in Colombia. And you know what? I don't see anything wrong with that.
For me, multitasking means adapting, learning, and reinventing myself every time. Every project I tackle—big or small—gets my full attention, because I've learned that the secret isn't to do everything, but to put your heart into what you do
every time you do it!
Do you have a project that makes your eyes light up? But you don't know where to start or you have a limited budget?
Tell me about it, and let's see what magic we can work with the price too ✨I don't believe in “random” discounts, but in real connections. If your project inspires me, if I feel passion, authenticity, and a desire to build something beautiful, we'll find a tailor-made formula — even for the budget.
Because creativity isn't just measured in numbers, but in enthusiasm, vision, and mutual trust.
Discover my Blog
Here I share stories of people, places, and ideas that inspire me. I don’t follow a strict editorial plan — I follow life, with all its unexpected turns, coincidences, and plot twists.
I write about hospitality, travel, creativity, writing, and dreams (both realized and unfinished).
Sometimes you’ll find reflections, other times practical advice, and often thoughts born between a coffee and a Caribbean sunset. I don’t promise answers, but perspectives.
Because I believe that sharing real experiences — without filters or scripts — is the most genuine way to inspire others.
Listen up.
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Listen up. *
People have always told me that I have terrible taste in music, but I don't care.
In reality, I enjoy many different genres of music, and since this is my website and my blog, just because I'm a copywriter doesn't mean I can't link to the music I like (and which I hope will give you a boost of energy too) on my website.
So I decided to post my favorite songs every week, in the hope that they will help you build your own soundtrack.
Don't follow me on social media. I'm doing an Instagram detox.
But if I had it, this would be my style. Aesthetic and Elegant.
